Economics | Public Policy
NewThe Value of Everything
Mariana Mazzucato
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@bookside.stLipa City, Batangas
by Eddie Yoon
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In "Superconsumers," Eddie Yoon delves into the fascinating world of highly engaged customers who not only drive innovation but also significantly influence market trends. These superconsumers are more than just loyal buyers; they are passionate advocates whos...
Language
English
Publisher
Harvard Business Review Press
Year Published
2017
ISBN-13
9781633692077
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